ABOUT

CHELLE AGENCY 

↓

THE CHELLE AGENCY

THE CHELLE AGENCY

What We Do:

• For Speakers: We provide done-for-you and DIY solutions to train assistants or hire trained VAs to handle bookings, outreach, and event research.

• For Aspiring Booking Managers: We offer specialized training and an opportunity to be featured in our vetted database for speakers looking to hire.

• For the Speaking Industry: We streamline the backend of speaker businesses, making lead generation, event research, and client management more efficient.

Meet Chelle Rockwell

FOUNDER OF THE CHELLE AGENCY AND A PROFESSIONAL SPEAKER BOOKING AGENT

I’ve dedicated my life to helping speakers share their transformative messages with the world. My journey began at 16, mailing marketing materials for speakers in the days of dial-up internet. At 21, everything changed when a speaker entrusted me to be his booking agent. I was terrified and I had absolutely no experience, two young kids to care for, and a deep desire to succeed.

Through determination, trial, and error, I realized sales wasn’t about selling—it was about relationships, trust, and delivering true value. I crafted a system that propelled my speaker’s career and built a reputation for turning visions into opportunities.

Helping speakers take the stage to share their transformative messages is not just my job, it’s my calling. For over 20 years, I’ve been dedicated to this work, and I’m deeply grateful for every opportunity to help speakers deliver the powerful messages audiences deserve to hear. It’s my way of leaving a meaningful mark on the world through the work I do.

Imagine waking up every day knowing your calendar is filled with opportunities — whether it's stepping onto more stages or helping speakers land their dream gigs.

WHEN YOU WORK WITH CHELLE AGENCY, YOU WILL:

For Speakers:

• Step Onto More Stages: Get connected with event organizers actively seeking speakers like you..

• Scale Your Business with Ease: Access curated leads, expert consultation, and VA training to streamline and grow your speaking career.

For Aspiring Booking Agents:

• Launch a Profitable Career: Learn the exact skills needed to book speakers and build a successful booking business.

• Master the Entire Process: From finding leads to closing deals, we give you the tools, templates, and workflows to thrive.

• Join a Supportive Community: Get ongoing support, industry insights, and connect with fellow agents and speakers. 

For over two decades, we have been the driving force behind countless speaker successes. Your breakthrough is next.

With Chelle Agency, success isn’t just a goal — it’s a guarantee.